Net Revenue Retention (NRR) Benchmarks
Public SaaS Companies — 0 companies disclosing
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Ranked NRR Data
Not Disclosed
29 companies do not publicly report NRR. Many only share it in earnings calls or supplemental materials.
What is Net Revenue Retention (NRR)?
Net Revenue Retention (NRR) — also called Dollar-Based Net Revenue Retention or Net Dollar Retention (NDR) — measures how much recurring revenue is retained from existing customers over a period, accounting for expansions (upsells, cross-sells), contractions (downgrades), and churn (cancellations).
Formula: NRR = (Starting MRR + Expansion MRR − Contraction MRR − Churned MRR) / Starting MRR × 100
What good looks like: Best-in-class public SaaS companies target NRR above 120%. NRR above 100% means the company grows revenue purely from its existing customer base — without acquiring any new customers. NRR below 100% signals net churn.