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analyticsEditorial Financial Analysis

Financial Performance & Trajectory

The Trade Desk's trailing revenue reached $2.74B in Q1 2026, decelerating sharply to 12.0% YoY growth from 18.5% in Q4 2025. This marks a notable slowdown from the 9.5% growth recorded in Q3 2025, indicating a softening top-line trajectory after a rebound. Gross margins have compressed from 85.0% in Q3 2025 to 76.7% in Q1 2026, suggesting rising platform costs or a mix shift toward lower-margin services. Despite this, free cash flow (FCF) margins remain robust at 31.7% in Q1 2026, up from 27.5% in Q4 2025, signaling disciplined cost management and strong cash conversion even as revenue growth slows.

Operational & Go-to-Market (GTM) Efficiency

The Rule of 40 score stood at 43.7 in Q1 2026, down from 45.9 in Q4 2025 but above the 39.2 in Q3 2025. While still healthy, the decline reflects the trade-off between lower growth and stable margins. Notably, net revenue retention (NRR) and CAC payback data are unavailable, limiting visibility into customer expansion dynamics and sales efficiency. However, the consistent high FCF margins (averaging ~30% over the trailing four quarters) imply that reinvestments in R&D and sales infrastructure are yielding strong unit economics, even if top-line momentum is waning.

Market Valuation & Sentiment

The enterprise value-to-revenue (EV/Revenue) multiple contracted from 4.0x in Q3 2025 to 3.2x in Q1 2026, reflecting the growth deceleration and broader market skepticism toward ad-tech valuations. Insider activity shows net selling of $1.3M over the last 10 filings with zero buys, a bearish signal from management. Wall Street consensus remains a "Buy" (23 buys, 21 holds, 3 sells) with an average price target of $29.95, implying modest upside. The valuation compression and insider selling suggest the market is pricing in further deceleration, while analyst sentiment remains cautiously optimistic but not exuberant.

Disclaimer: The editorial financial analysis above is generated using data sourced from SEC EDGAR filings and Wall Street consensus ratings. This analysis is provided for informational and educational purposes only and does not constitute financial, investment, or professional advice. Readers should conduct their own research or consult with a registered financial advisor before making any investment decisions.

The Trade Desk, Inc. (TTD) is a Marketing Tech SaaS company with a market cap of $6.4B as of Q2 2026. The company trades at 1.8x EV/Revenue and has delivered +16.1% revenue growth year-over-year. With a gross margin of 76% and FCF margin of 30.6%, The Trade Desk, Inc. scores 47 on the Rule of 40 β€” placing it in the upper half of public SaaS companies tracked by SaaSDB.

compare_arrowsSector Benchmarking

Latest company metrics compared to the Marketing Tech sector medians

EV / Revenue
Discount
1.8xvs 3.8x median

EV/Revenue is 1.8x (sector median: 3.8x) β€” trading at a discount of 2.0x relative to peers.

Rule of 40
Outperforming
46.6%vs 40.4% median

Rule of 40 is 46.6% (sector median: 40.4%) β€” outperforming peers by 6.2%.

Revenue Growth
In-line
16.1%vs 16.3% median

Revenue Growth is 16.1% (sector median: 16.3%) β€” in-line with peers.

Gross Margin
In-line
76.0%vs 76.8% median

Gross Margin is 76.0% (sector median: 76.8%) β€” in-line with peers.

FCF Margin
Outperforming
30.6%vs 20.1% median

FCF Margin is 30.6% (sector median: 20.1%) β€” outperforming peers by 10.5%.

monitoringInvestor Metrics

Market Cap
$6.4B
Q2 2026
Enterprise Value
$5.0B
Q2 2026
Revenue (TTM)
$2.8B
Q2 2026
16.1%
Year-over-year
1.8x
Enterprise Value multiple
2.3x
Price-to-Sales
76.0%
Gross profit margin
15.7%
Operating income margin

From the makers of SaaSDB

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rocket_launchFounder & Operator Metrics

46.6
Revenue growth + FCF margin
30.6%
Free cash flow margin
76.0%
Gross profit margin
Operating leverage
-20.0x
Margin expansion vs revenue growth
R&D intensity
19%
R&D as % of TTM revenue

Not publicly disclosed by this company: Net Revenue RetentionΒ·Gross RetentionΒ·ARRΒ·ARR GrowthΒ·CAC Payback

trending_upEfficiency & Investment Trends

biotechR&D Intensity Trend

R&D expense as % of revenue over time

insightsOperating Leverage Trend

Operating leverage ratio (margin expansion vs growth)

warning

Negative leverage. Growth is being achieved at the expense of deteriorating margins (increasing operating loss).

Insider Trading Activity

DateInsiderTitleTransactionSharesPriceValue
2026-08-18Kundra VivekChief Operating OfficerGRANT2,320$14.14$33K
2026-08-18Davis Tahnil R.Chief Accounting Officer & EVPGRANT1,220$14.14$17K
2026-08-18GRANT JAY RChief Legal OfficerGRANT2,652$14.14$37K
2026-08-18Green Jeffrey TerryPresident and CEOGIFT52,910$0.00$0
2026-07-13Price Penry WDirectorGRANT25,505$0.00$0
2026-07-13Olmstead NathanChief Financial OfficerGRANT246,062$0.00$0
2026-06-15Haddad David AlanDirectorGRANT13,193$0.00$0
2026-06-01Jacobson SamanthaDirectorSELL53,681$21.14$1.1M
2026-05-27Jacobson SamanthaDirectorGRANT12,477$0.00$0
2026-05-19Jacobson SamanthaChief Strategy OfficerGRANT197$21.15$4K
2026-05-19Kundra VivekChief Operating OfficerGRANT6,194$21.15$131K
2026-05-19GRANT JAY RChief Legal OfficerGRANT1,288$21.15$27K
2026-05-19Davis Tahnil R.CAO and Interim CFOGRANT262$21.15$6K
2026-05-19Green Jeffrey TerryPresident and CEOGIFT52,909$0.00$0
2026-05-06Vollero AndrewDirectorGRANT12,220$0.00$0
2026-05-06Tawakol OmarDirectorGRANT12,220$0.00$0
2026-05-06Cunningham Andrea LeeDirectorGRANT6,110$0.00$0
2026-04-07Rajaram GokulDirectorSELL1,226$0.00$0
2026-04-07Vollero AndrewDirectorGRANT11,341$0.00$0
2026-04-03Cunningham Andrea LeeDirectorGRANT17$25.79$438

Analyst Ratings

BuyAvg. price target: $29.95as of 2026-06-08
Buy 23 (49%)Hold 21 (45%)Sell 3 (6%)

From the makers of SaaSDB

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compare_arrowsCompare The Trade Desk, Inc. Against Sector Peers