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DOCUSIGN, INC. (DOCU)

Vertical SaaS

SaaS Metrics & Investor Data β€” Q3 2026

descriptionSEC Filing

analyticsEditorial Financial Analysis

Financial Performance & Trajectory

DocuSign's financial trajectory reflects a mature platform transitioning from hypergrowth to a steady-state cash generation machine. Trailing revenue reached $3.22B in Q1 2026, a sequential acceleration from $3.14B in Q4 2025, with YoY growth improving to 8.2% from 5.4%β€”indicating a stabilization in top-line expansion. Gross margins remain best-in-class at 79.4%, demonstrating strong unit economics at scale. The standout metric is free cash flow (FCF) margin, which surged to 32.9% from 27.1% in the prior period, signaling exceptional operational discipline and a shift toward profitability over pure growth. This combination of modest revenue acceleration and expanding cash generation defines DocuSign as a high-margin, cash-rich enterprise SaaS stalwart.

Operational & Go-to-Market (GTM) Efficiency

The Rule of 40 score of 41.0 in Q1 2026 is a critical inflection point, comfortably crossing the 40% threshold that investors use to gauge healthy SaaS businesses. This improvement from 32.5 in Q4 2025 was driven primarily by the FCF margin expansion rather than revenue growth acceleration. While net revenue retention (NRR) data is unavailable, the overall efficiency narrative is clear: DocuSign is extracting more cash from its existing customer base without proportional increases in spending. The absence of CAC payback data limits a full GTM assessment, but the significant FCF margin gains suggest that reinvestment in R&D and sales are yielding improving returns, likely through a focus on upsells within the large enterprise segment and contract optimization.

Market Valuation & Sentiment

DocuSign trades at an EV/Revenue multiple of 2.7x, a slight compression from 3.1x in Q4 2025, reflecting market skepticism about sustained growth. Given the Rule of 40 score of 41, this multiple suggests the stock is undervalued relative to the "40% Rule" framework, which typically commands higher multiples. Insider activity shows zero buys and net selling of -$616.7K, indicating a lack of internal conviction at current levels. Wall Street consensus is a cautious Hold (8 Buys, 19 Holds, 1 Sell) with a $68.67 average price target, implying limited upside. The valuation appears to price in a mature, low-growth profile, but the accelerating FCF margin and Rule of 40 improvement present a compelling case for re-rating if the market re-evaluates cash flow quality over top-line speed.

Disclaimer: The editorial financial analysis above is generated using data sourced from SEC EDGAR filings and Wall Street consensus ratings. This analysis is provided for informational and educational purposes only and does not constitute financial, investment, or professional advice. Readers should conduct their own research or consult with a registered financial advisor before making any investment decisions.

DOCUSIGN, INC. (DOCU) is a Vertical SaaS SaaS company with a market cap of $12.5B as of Q3 2026. The company trades at 3.6x EV/Revenue and has delivered +11.7% revenue growth year-over-year. With a gross margin of 79% and FCF margin of 29.0%, DOCUSIGN, INC. scores 41 on the Rule of 40 β€” placing it in the upper half of public SaaS companies tracked by SaaSDB.

compare_arrowsSector Benchmarking

Latest company metrics compared to the Vertical SaaS sector medians

EV / Revenue
Discount
3.6xvs 5.0x median

EV/Revenue is 3.6x (sector median: 5.0x) β€” trading at a discount of 1.4x relative to peers.

Rule of 40
Outperforming
40.7%vs 33.1% median

Rule of 40 is 40.7% (sector median: 33.1%) β€” outperforming peers by 7.6%.

Revenue Growth
Underperforming
11.7%vs 17.6% median

Revenue Growth is 11.7% (sector median: 17.6%) β€” underperforming peers by 5.9%.

Gross Margin
Outperforming
79.4%vs 73.7% median

Gross Margin is 79.4% (sector median: 73.7%) β€” outperforming peers by 5.7%.

FCF Margin
Outperforming
29.0%vs 11.8% median

FCF Margin is 29.0% (sector median: 11.8%) β€” outperforming peers by 17.2%.

monitoringInvestor Metrics

Market Cap
$12.5B
Q3 2026
Enterprise Value
$11.9B
Q3 2026
Revenue (TTM)
$3.3B
Q3 2026
11.7%
Year-over-year
3.6x
Enterprise Value multiple
3.8x
Price-to-Sales
79.4%
Gross profit margin
11.4%
Operating income margin

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rocket_launchFounder & Operator Metrics

40.7
Revenue growth + FCF margin
29.0%
Free cash flow margin
79.4%
Gross profit margin
Operating leverage
20.0x
Margin expansion vs revenue growth
R&D intensity
20%
R&D as % of TTM revenue

Not publicly disclosed by this company: Net Revenue RetentionΒ·Gross RetentionΒ·ARRΒ·ARR GrowthΒ·CAC Payback

trending_upEfficiency & Investment Trends

biotechR&D Intensity Trend

R&D expense as % of revenue over time

insightsOperating Leverage Trend

Operating leverage ratio (margin expansion vs growth)

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Growing efficiently. Operating income is expanding faster than revenue growth, indicating positive operating leverage.

Insider Trading Activity

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90-Day Insider Sentiment: Bearish / Net Selling. Insiders executed 5 sell transactions (totaling $4.2M) with zero buys. Last activity on Sep 16, 2026.

DateInsiderTitleTransactionSharesPriceValue
2026-09-16Thygesen Allan C.President and CEOGRANT67,467$0.00$0
2026-09-16Hansen PaulaChief Revenue OfficerGRANT39,444$0.00$0
2026-09-16Wilderotter Mary AgnesDirectorSELL1,096$70.60$77K
2026-09-16GRAYSON BLAKE JEFFREYChief Financial OfficerGRANT44,234$0.00$0
2026-09-16Chatwani RobertPresident General Mgr, GrowthGRANT35,307$0.00$0
2026-09-16Shaughnessy James PChief Legal OfficerGRANT18,277$0.00$0
2026-09-15Marrs AnnaDirectorSELL548$67.00$37K
2026-09-11Briggs TeresaDirectorSELL548$64.60$35K
2026-09-11Solvik PeterDirectorSELL30,000$65.25$2.0M
2026-09-08Roberts Brian KeithDirectorGRANT856$0.00$0
2026-09-08GRAYSON BLAKE JEFFREYChief Financial OfficerSELL30,000$70.00$2.1M
2026-09-03Form 4 β€” 0001193125-26-382218β€”β€”β€”β€”
2026-09-03Briggs TeresaDirectorGRANT1,096$0.00$0
2026-09-03Wilderotter Mary AgnesDirectorGRANT1,096$0.00$0
2026-09-03Rosenbaum Michael GeorgeDirectorGRANT522$0.00$0
2026-09-03Irving BlakeDirectorGRANT1,096$0.00$0
2026-09-03Hayes Cain ADirectorGRANT1,096$0.00$0
2026-09-03Solvik PeterDirectorGRANT1,096$0.00$0
2026-09-03BEER JAMES ADirectorGRANT1,096$0.00$0
2026-09-03Marrs AnnaDirectorGRANT1,096$0.00$0

Analyst Ratings

HoldAvg. price target: $58.71as of 2026-06-08
Buy 8 (29%)Hold 19 (68%)Sell 1 (4%)

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