Homechevron_rightCompanieschevron_rightCloudflare, Inc.

analyticsEditorial Financial Analysis

Financial Performance & Trajectory

Cloudflare demonstrates robust financial momentum, with trailing revenue scaling from $1.98B to $2.19B over the analyzed period. Growth is accelerating, as YoY revenue expansion improved from 18.8% in Q3 2025 to 31.4% in Q1 2026, indicating a reacceleration in top-line velocity. Gross margins, however, show a transient compression, declining from a peak of 81.4% in Q3 2025 to 73.8% in the latest quarter. This likely reflects strategic investments in infrastructure or a shift in product mix, though the absolute margin remains healthy for a SaaS platform. Free cash flow (FCF) margin exhibits a similar pattern, retreating from 14.5% to 9.7% sequentially, suggesting elevated capital expenditures or operating leverage absorption during a high-growth phase. The overall trajectory points to a business prioritizing market share capture and reinvestment over near-term margin maximization.

Operational & Go-to-Market (GTM) Efficiency

The Rule of 40 metric—a composite of revenue growth and FCF margin—improved from 33.3 in Q3 2025 to 41.1 in Q1 2026, surpassing the critical 40% threshold that signals efficient scaling. This performance is driven by the aforementioned growth acceleration, partially offset by lower FCF margins. Net Revenue Retention (NRR) and CAC Payback data are unavailable, limiting granular GTM efficiency analysis; however, the sustained growth acceleration implies strong customer expansion and effective sales execution. The sequential decline in FCF margin from 14.5% to 9.7% suggests that reinvestment rates (likely in R&D and sales capacity) are outpacing operational leverage in the short term, a common trade-off during reacceleration phases. The business is effectively converting growth investments into higher top-line velocity while maintaining disciplined capital allocation.

Market Valuation & Sentiment

Cloudflare trades at a premium EV/Revenue multiple of 38.9x, up from 32.1x in Q4 2025, reflecting investor optimism around the renewed growth trajectory. This multiple, while elevated, is supported by the reacceleration to 31%+ growth and the Rule of 40 compliance. Insider activity reveals net selling of -$12.4M over the last ten filings, a signal that internal executives are monetizing equity, which warrants monitoring but is not unusual at high valuation levels. Wall Street sentiment remains firmly bullish, with a consensus "Buy" rating (28 Buys, 10 Holds, 2 Sells) and an average price target of $222.87. This target implies modest upside from current levels, suggesting analysts see a balanced risk/reward given the premium valuation and operational momentum.

Disclaimer: The editorial financial analysis above is generated using data sourced from SEC EDGAR filings and Wall Street consensus ratings. This analysis is provided for informational and educational purposes only and does not constitute financial, investment, or professional advice. Readers should conduct their own research or consult with a registered financial advisor before making any investment decisions.

Cloudflare, Inc. (NET) is a Vertical SaaS SaaS company with a market cap of $99.0B as of Q2 2026. The company trades at 41.0x EV/Revenue and has delivered +44.4% revenue growth year-over-year. With a gross margin of 73% and FCF margin of 8.8%, Cloudflare, Inc. scores 53 on the Rule of 40 — placing it in the top quartile of public SaaS companies tracked by SaaSDB.

compare_arrowsSector Benchmarking

Latest company metrics compared to the Vertical SaaS sector medians

EV / Revenue
Premium
41.0xvs 5.2x median

EV/Revenue is 41.0x (sector median: 5.2x) — trading at a premium of 35.8x relative to peers.

Rule of 40
Outperforming
53.2%vs 32.8% median

Rule of 40 is 53.2% (sector median: 32.8%) — outperforming peers by 20.4%.

Revenue Growth
Outperforming
44.4%vs 18.4% median

Revenue Growth is 44.4% (sector median: 18.4%) — outperforming peers by 25.9%.

Gross Margin
In-line
72.8%vs 73.7% median

Gross Margin is 72.8% (sector median: 73.7%) — in-line with peers.

FCF Margin
Underperforming
8.8%vs 11.9% median

FCF Margin is 8.8% (sector median: 11.9%) — underperforming peers by 3.0%.

monitoringInvestor Metrics

Market Cap
$99.0B
Q2 2026
Enterprise Value
$98.9B
Q2 2026
Revenue (TTM)
$2.4B
Q2 2026
44.4%
Year-over-year
41.0x
Enterprise Value multiple
41.1x
Price-to-Sales
72.8%
Gross profit margin
-15.4%
Operating income margin

From the makers of SaaSDB

B

Want a Full Research Brief on Cloudflare, Inc.?

BriefStock runs real DCF, FCF yield, and P/E calculations from SEC filings — with 8-section research briefs updated after every earnings call.

View NET on BriefStock

rocket_launchFounder & Operator Metrics

53.2
Revenue growth + FCF margin
8.8%
Free cash flow margin
72.8%
Gross profit margin
Operating leverage
-6.8x
Margin expansion vs revenue growth
R&D intensity
23%
R&D as % of TTM revenue

Not publicly disclosed by this company: Net Revenue Retention·Gross Retention·ARR·ARR Growth·CAC Payback

trending_upEfficiency & Investment Trends

biotechR&D Intensity Trend

R&D expense as % of revenue over time

insightsOperating Leverage Trend

Operating leverage ratio (margin expansion vs growth)

warning

Negative leverage. Growth is being achieved at the expense of deteriorating margins (increasing operating loss).

Insider Trading Activity

arrow_downward

90-Day Insider Sentiment: Bearish / Net Selling. Insiders executed 4 sell transactions (totaling $894K) with zero buys. Last activity on Aug 6, 2026.

DateInsiderTitleTransactionSharesPriceValue
2026-09-08Zatlyn MichellePRESIDENT & BOARD CO-CHAIR33,003
2026-08-21Zatlyn MichellePresident and Board Co-Chair
2026-08-21Zatlyn MichellePresident and Board Co-Chair33,003
2026-08-19Starzak Alissa MichelleChief Legal OfficerGRANT3,333$77.70$259K
2026-08-19Riley JanelChief Accounting OfficerGRANT1,667$67.79$113K
2026-08-19SEIFERT THOMAS JChief Financial Officer10,000
2026-08-18Starzak Alissa MichelleChief Legal OfficerGRANT3,775$315.78$1.2M
2026-08-18SEIFERT THOMAS JChief Financial OfficerGRANT2,944$315.78$930K
2026-08-18Riley JanelChief Accounting OfficerGRANT4,135$315.78$1.3M
2026-08-18Prince MatthewCEO & Board Co-ChairGRANT19,937$315.78$6.3M
2026-08-18Zatlyn MichellePresident and Board Co-ChairGRANT23,157$315.78$7.3M
2026-08-11Graham-Cumming JohnDirectorGRANT2,520$44.72$113K
2026-08-06SEIFERT THOMAS JChief Financial OfficerGRANT55,000$44.72$2.5M
2026-08-06Ledbetter CarlDirectorSELL300$280.13$84K
2026-08-05Prince MatthewCEO & Board Co-ChairSELL2,352$291.57$686K
2026-08-05Prince MatthewCEO & Board Co-ChairSELL304$287.99$88K
2026-08-05Prince MatthewCEO & Board Co-Chair18,752
2026-08-05Prince MatthewCEO & Board Co-Chair18,752
2026-08-04Hawkins Mark JDirectorSELL133$277.74$37K
2026-07-17SEIFERT THOMAS JChief Financial OfficerGRANT2,943$281.75$829K

Analyst Ratings

BuyAvg. price target: $226.87as of 2026-06-08
Buy 28 (70%)Hold 10 (25%)Sell 2 (5%)

From the makers of SaaSDB

Go deeper with BriefStock

SaaSDB shows you the benchmarks. BriefStock shows you whether the stock is fairly valued — with automated earnings transcripts, insider signal analysis, and institutional 13-F tracking.

Try BriefStock Free

compare_arrowsCompare Cloudflare, Inc. Against Sector Peers