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SaaS Sectors

Aggregated performance and valuation metrics across 14 SaaS verticals.

trending_upTRENDING VERTICAL

Vertical SaaS

Rule of 40
61
Med EV/Rev
8.2x
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Key Breakouts
TO
Toast, Inc.
+24% YoY
VE
Veeva Systems Inc.
+16% YoY

All Sectors

Cloud Infrastructure

1 Assets
business
Median NRR
Med EV/Rev
10.9x
Total Market Cap
$8.8B
Top Constituents
DOCN
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Cloud Storage

2 Assets
business
Median NRR
Med EV/Rev
3.0x
Total Market Cap
$9.9B
Top Constituents
DBXBOX
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Communications

3 Assets
business
Median NRR
Med EV/Rev
4.3x
Total Market Cap
$50.9B
Top Constituents
ZMTWLORNG
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CRM & Sales

1 Assets
campaign
Median NRR
Med EV/Rev
4.3x
Total Market Cap
$173.0B
Top Constituents
CRM
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Data & Analytics

4 Assets
psychology
Median NRR
Med EV/Rev
10.0x
Total Market Cap
$82.2B
Top Constituents
SNOWMDBCFLT
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DevTools & Observability

4 Assets
code
Median NRR
Med EV/Rev
6.4x
Total Market Cap
$59.5B
Top Constituents
DDOGNEWRESTC
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Fintech

2 Assets
payments
Median NRR
Med EV/Rev
4.3x
Total Market Cap
$9.8B
Top Constituents
WEXBILL
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HR Tech

2 Assets
people
Median NRR
Med EV/Rev
3.6x
Total Market Cap
$38.3B
Top Constituents
WDAYPCTY
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IT Service Management

1 Assets
business
Median NRR
Med EV/Rev
7.3x
Total Market Cap
$101.1B
Top Constituents
NOW
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Low-Code / No-Code

2 Assets
business
Median NRR
Med EV/Rev
4.1x
Total Market Cap
$9.0B
Top Constituents
PEGAAPPN
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Marketing Tech

2 Assets
campaign
Median NRR
Med EV/Rev
3.5x
Total Market Cap
$22.4B
Top Constituents
HUBSTTD
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Sales Intelligence

1 Assets
business
Median NRR
Med EV/Rev
3.6x
Total Market Cap
$3.4B
Top Constituents
ZI
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Security

2 Assets
security
Median NRR
Med EV/Rev
4.5x
Total Market Cap
$16.9B
Top Constituents
OKTAS
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Vertical SaaS

2 Assets
business
Median NRR
Med EV/Rev
8.2x
Total Market Cap
$44.8B
Top Constituents
VEEVTOST
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Global Sector Benchmarks

SectorRev Growth (LTM)Rule of 40FCF MarginEV/Rev
businessCloud Infrastructure15.5%36%20.0%10.9x
businessCloud Storage8.0%38%36.9%3.0x
businessCommunications4.8%33%23.4%4.3x
campaignCRM & Sales9.6%44%34.7%4.3x
psychologyData & Analytics22.8%43%20.3%10.0x
codeDevTools & Observability25.8%49%23.2%6.4x
paymentsFintech13.4%37%23.7%4.3x
peopleHR Tech14.8%42%29.1%3.6x
businessIT Service Management20.9%55%34.5%7.3x
businessLow-Code / No-Code17.8%45%28.1%4.1x
campaignMarketing Tech19.2%46%27.5%3.5x
businessSales Intelligence2.9%39%36.1%3.6x
securitySecurity21.9%42%30.0%4.5x
businessVertical SaaS24.1%61%44.2%8.2x