Sprout Social, Inc. vs The Trade Desk, Inc.
Side-by-Side SaaS Metrics & Valuation Comparison
analyticsMarketing Tech
Data as of Q2 2026
Summary Verdict
SPT: 2—TTD: 3wins
Rule of 40
28.9SPT
46.6TTD
check_circleTTD leads
Revenue Growth
16.5%SPT
16.1%TTD
check_circleSPT leads
Gross Margin
77%SPT
76%TTD
check_circleSPT leads
FCF Margin
12.4%SPT
30.6%TTD
check_circleTTD leads
Operating Margin
-6.3%SPT
15.7%TTD
check_circleTTD leads
NRR
—SPT
—TTD
Metric
Rule of 40Efficiency score
SPT
28.9
TTD
46.6check_circle
Revenue GrowthYoY
SPT
16.5%check_circle
TTD
16.1%
Gross Margin% of revenue
SPT
77%check_circle
TTD
76%
FCF MarginFree cash flow
SPT
12.4%
TTD
30.6%check_circle
Operating MarginGAAP
SPT
-6.3%
TTD
15.7%check_circle
NRRNet retention
SPT
N/A
TTD
N/A
EV / RevenueValuation multiple
SPT
N/A
TTD
1.8x
Market CapUSD
SPT
N/A
TTD
$6.5B
ARR GrowthYoY
SPT
N/A
TTD
N/A
CAC PaybackMonths to recover
SPT
N/A
TTD
N/A
insights
Analysis
As of Q2 2026, Sprout Social, Inc. trades at N/A EV/Revenue versus The Trade Desk, Inc. at 1.8x. On the Rule of 40, Sprout Social, Inc. scores 28.9 compared to The Trade Desk, Inc.'s 46.6, placing The Trade Desk, Inc. ahead in operating efficiency. Gross margins stand at Sprout Social, Inc. 77% vs The Trade Desk, Inc. 76%.
Sector Context
Both companies operate in the Marketing Tech sector. The median columns above show where each company stands relative to their peers.