Summary Verdict
VERI: 0—APPF: 5wins
Rule of 40
-63.6VERI
46.3APPF
check_circleAPPF leads
Revenue Growth
-0.5%VERI
21.5%APPF
check_circleAPPF leads
Gross Margin
35%VERI
84%APPF
check_circleAPPF leads
FCF Margin
-63.1%VERI
24.8%APPF
check_circleAPPF leads
Operating Margin
-88.1%VERI
15.8%APPF
check_circleAPPF leads
NRR
—VERI
—APPF
Metric
Rule of 40Efficiency score
VERI
-63.6
APPF
46.3check_circle
Revenue GrowthYoY
VERI
-0.5%
APPF
21.5%check_circle
Gross Margin% of revenue
VERI
35%
APPF
84%check_circle
FCF MarginFree cash flow
VERI
-63.1%
APPF
24.8%check_circle
Operating MarginGAAP
VERI
-88.1%
APPF
15.8%check_circle
NRRNet retention
VERI
N/A
APPF
N/A
EV / RevenueValuation multiple
VERI
N/A
APPF
6.3x
Market CapUSD
VERI
N/A
APPF
$6.1B
ARR GrowthYoY
VERI
N/A
APPF
N/A
CAC PaybackMonths to recover
VERI
N/A
APPF
N/A
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insights
Analysis
As of Q4 2025, Veritone, Inc. trades at N/A EV/Revenue versus AppFolio, Inc. at 6.3x. On the Rule of 40, Veritone, Inc. scores -63.6 compared to AppFolio, Inc.'s 46.3, placing AppFolio, Inc. ahead in operating efficiency. Gross margins stand at Veritone, Inc. 35% vs AppFolio, Inc. 84%.
Sector Context
Both companies operate in the Vertical SaaS sector. The median columns above show where each company stands relative to their peers.