Summary Verdict
APPF: 2—IIIV: 3wins
Rule of 40
33.4APPF
42.3IIIV
check_circleIIIV leads
Revenue Growth
21.5%APPF
17.7%IIIV
check_circleAPPF leads
Gross Margin
86%APPF
150%IIIV
check_circleIIIV leads
FCF Margin
11.9%APPF
24.6%IIIV
check_circleIIIV leads
Operating Margin
16.6%APPF
2.5%IIIV
check_circleAPPF leads
NRR
—APPF
—IIIV
Metric
Rule of 40Efficiency score
APPF
33.4
IIIV
42.3check_circle
Revenue GrowthYoY
APPF
21.5%check_circle
IIIV
17.7%
Gross Margin% of revenue
APPF
86%
IIIV
150%check_circle
FCF MarginFree cash flow
APPF
11.9%
IIIV
24.6%check_circle
Operating MarginGAAP
APPF
16.6%check_circle
IIIV
2.5%
NRRNet retention
APPF
N/A
IIIV
N/A
EV / RevenueValuation multiple
APPF
N/A
IIIV
N/A
Market CapUSD
APPF
N/A
IIIV
N/A
ARR GrowthYoY
APPF
N/A
IIIV
N/A
CAC PaybackMonths to recover
APPF
N/A
IIIV
N/A
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insights
Analysis
As of Q1 2026, AppFolio, Inc. trades at N/A EV/Revenue versus i3 Verticals, Inc. at N/A. On the Rule of 40, AppFolio, Inc. scores 33.4 compared to i3 Verticals, Inc.'s 42.3, placing i3 Verticals, Inc. ahead in operating efficiency. Gross margins stand at AppFolio, Inc. 86% vs i3 Verticals, Inc. 150%.
Sector Context
Both companies operate in the Vertical SaaS sector. The median columns above show where each company stands relative to their peers.