analyticsVertical SaaS
Data as of Q1 2026
Summary Verdict
APPF: 2—VEEV: 3wins
Rule of 40
33.4APPF
105.9VEEV
check_circleVEEV leads
Revenue Growth
21.5%APPF
18.1%VEEV
check_circleAPPF leads
Gross Margin
86%APPF
76%VEEV
check_circleAPPF leads
FCF Margin
11.9%APPF
87.8%VEEV
check_circleVEEV leads
Operating Margin
16.6%APPF
29.1%VEEV
check_circleVEEV leads
NRR
—APPF
—VEEV
Metric
Rule of 40Efficiency score
APPF
33.4
VEEV
105.9check_circle
Revenue GrowthYoY
APPF
21.5%check_circle
VEEV
18.1%
Gross Margin% of revenue
APPF
86%check_circle
VEEV
76%
FCF MarginFree cash flow
APPF
11.9%
VEEV
87.8%check_circle
Operating MarginGAAP
APPF
16.6%
VEEV
29.1%check_circle
NRRNet retention
APPF
N/A
VEEV
N/A
EV / RevenueValuation multiple
APPF
6.2xcheck_circle
VEEV
8.3x
Market CapUSD
APPF
$6.0B
VEEV
$28.2Bcheck_circle
ARR GrowthYoY
APPF
N/A
VEEV
N/A
CAC PaybackMonths to recover
APPF
N/A
VEEV
N/A
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insights
Analysis
As of Q1 2026, AppFolio, Inc. trades at 6.2x EV/Revenue versus Veeva Systems Inc. at 8.3x. On the Rule of 40, AppFolio, Inc. scores 33.4 compared to Veeva Systems Inc.'s 105.9, placing Veeva Systems Inc. ahead in operating efficiency. Gross margins stand at AppFolio, Inc. 86% vs Veeva Systems Inc. 76%.
Sector Context
Both companies operate in the Vertical SaaS sector. The median columns above show where each company stands relative to their peers.