AppFolio, Inc. vs Reddit, Inc.
Side-by-Side SaaS Metrics & Valuation Comparison
analyticsVertical SaaS
Data as of Q2 2026
Summary Verdict
APPF: 0—RDDT: 5wins
Rule of 40
40.6APPF
130.3RDDT
check_circleRDDT leads
Revenue Growth
29.5%APPF
96.3%RDDT
check_circleRDDT leads
Gross Margin
87%APPF
91%RDDT
check_circleRDDT leads
FCF Margin
11.2%APPF
33.9%RDDT
check_circleRDDT leads
Operating Margin
17.4%APPF
24.3%RDDT
check_circleRDDT leads
NRR
—APPF
—RDDT
Metric
Rule of 40Efficiency score
APPF
40.6
RDDT
130.3check_circle
Revenue GrowthYoY
APPF
29.5%
RDDT
96.3%check_circle
Gross Margin% of revenue
APPF
87%
RDDT
91%check_circle
FCF MarginFree cash flow
APPF
11.2%
RDDT
33.9%check_circle
Operating MarginGAAP
APPF
17.4%
RDDT
24.3%check_circle
NRRNet retention
APPF
N/A
RDDT
N/A
EV / RevenueValuation multiple
APPF
7.5xcheck_circle
RDDT
11.4x
Market CapUSD
APPF
$7.7B
RDDT
$29.7Bcheck_circle
ARR GrowthYoY
APPF
N/A
RDDT
N/A
CAC PaybackMonths to recover
APPF
N/A
RDDT
N/A
insights
Analysis
As of Q2 2026, AppFolio, Inc. trades at 7.5x EV/Revenue versus Reddit, Inc. at 11.4x. On the Rule of 40, AppFolio, Inc. scores 40.6 compared to Reddit, Inc.'s 130.3, placing Reddit, Inc. ahead in operating efficiency. Gross margins stand at AppFolio, Inc. 87% vs Reddit, Inc. 91%.
Sector Context
Both companies operate in the Vertical SaaS sector. The median columns above show where each company stands relative to their peers.