Summary Verdict
APPF: 4—OOMA: 1wins
Rule of 40
33.4APPF
17.8OOMA
check_circleAPPF leads
Revenue Growth
21.5%APPF
9.5%OOMA
check_circleAPPF leads
Gross Margin
86%APPF
150%OOMA
check_circleOOMA leads
FCF Margin
11.9%APPF
8.3%OOMA
check_circleAPPF leads
Operating Margin
16.6%APPF
4.9%OOMA
check_circleAPPF leads
NRR
—APPF
—OOMA
Metric
Rule of 40Efficiency score
APPF
33.4check_circle
OOMA
17.8
Revenue GrowthYoY
APPF
21.5%check_circle
OOMA
9.5%
Gross Margin% of revenue
APPF
86%
OOMA
150%check_circle
FCF MarginFree cash flow
APPF
11.9%check_circle
OOMA
8.3%
Operating MarginGAAP
APPF
16.6%check_circle
OOMA
4.9%
NRRNet retention
APPF
N/A
OOMA
N/A
EV / RevenueValuation multiple
APPF
N/A
OOMA
N/A
Market CapUSD
APPF
N/A
OOMA
N/A
ARR GrowthYoY
APPF
N/A
OOMA
N/A
CAC PaybackMonths to recover
APPF
N/A
OOMA
N/A
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insights
Analysis
As of Q1 2026, AppFolio, Inc. trades at N/A EV/Revenue versus OOMA INC at N/A. On the Rule of 40, AppFolio, Inc. scores 33.4 compared to OOMA INC's 17.8, placing AppFolio, Inc. ahead in operating efficiency. Gross margins stand at AppFolio, Inc. 86% vs OOMA INC 150%.
Sector Context
Both companies operate in the Vertical SaaS sector. The median columns above show where each company stands relative to their peers.