Summary Verdict
APPF: 4—LZ: 1wins
Rule of 40
33.4APPF
30.0LZ
check_circleAPPF leads
Revenue Growth
21.5%APPF
13.3%LZ
check_circleAPPF leads
Gross Margin
86%APPF
65%LZ
check_circleAPPF leads
FCF Margin
11.9%APPF
16.7%LZ
check_circleLZ leads
Operating Margin
16.6%APPF
2.0%LZ
check_circleAPPF leads
NRR
—APPF
—LZ
Metric
Rule of 40Efficiency score
APPF
33.4check_circle
LZ
30.0
Revenue GrowthYoY
APPF
21.5%check_circle
LZ
13.3%
Gross Margin% of revenue
APPF
86%check_circle
LZ
65%
FCF MarginFree cash flow
APPF
11.9%
LZ
16.7%check_circle
Operating MarginGAAP
APPF
16.6%check_circle
LZ
2.0%
NRRNet retention
APPF
N/A
LZ
N/A
EV / RevenueValuation multiple
APPF
N/A
LZ
N/A
Market CapUSD
APPF
N/A
LZ
N/A
ARR GrowthYoY
APPF
N/A
LZ
N/A
CAC PaybackMonths to recover
APPF
N/A
LZ
N/A
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insights
Analysis
As of Q1 2026, AppFolio, Inc. trades at N/A EV/Revenue versus LEGALZOOM.COM, INC. at N/A. On the Rule of 40, AppFolio, Inc. scores 33.4 compared to LEGALZOOM.COM, INC.'s 30.0, placing AppFolio, Inc. ahead in operating efficiency. Gross margins stand at AppFolio, Inc. 86% vs LEGALZOOM.COM, INC. 65%.
Sector Context
Both companies operate in the Vertical SaaS sector. The median columns above show where each company stands relative to their peers.