analyticsVertical SaaS
Data as of Q1 2026
Summary Verdict
ADP: 1—APPF: 4wins
Rule of 40
26.1ADP
33.4APPF
check_circleAPPF leads
Revenue Growth
14.7%ADP
21.5%APPF
check_circleAPPF leads
Gross Margin
6%ADP
86%APPF
check_circleAPPF leads
FCF Margin
11.4%ADP
11.9%APPF
check_circleAPPF leads
Operating Margin
27.7%ADP
16.6%APPF
check_circleADP leads
NRR
—ADP
—APPF
Metric
Rule of 40Efficiency score
ADP
26.1
APPF
33.4check_circle
Revenue GrowthYoY
ADP
14.7%
APPF
21.5%check_circle
Gross Margin% of revenue
ADP
6%
APPF
86%check_circle
FCF MarginFree cash flow
ADP
11.4%
APPF
11.9%check_circle
Operating MarginGAAP
ADP
27.7%check_circle
APPF
16.6%
NRRNet retention
ADP
N/A
APPF
N/A
EV / RevenueValuation multiple
ADP
N/A
APPF
N/A
Market CapUSD
ADP
N/A
APPF
N/A
ARR GrowthYoY
ADP
N/A
APPF
N/A
CAC PaybackMonths to recover
ADP
N/A
APPF
N/A
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Analysis
As of Q1 2026, AUTOMATIC DATA PROCESSING INC trades at N/A EV/Revenue versus AppFolio, Inc. at N/A. On the Rule of 40, AUTOMATIC DATA PROCESSING INC scores 26.1 compared to AppFolio, Inc.'s 33.4, placing AppFolio, Inc. ahead in operating efficiency. Gross margins stand at AUTOMATIC DATA PROCESSING INC 6% vs AppFolio, Inc. 86%.
Sector Context
Both companies operate in the Vertical SaaS sector. The median columns above show where each company stands relative to their peers.