Summary Verdict
CXM: 3—BRZE: 2wins
Rule of 40
26.1CXM
37.1BRZE
check_circleBRZE leads
Revenue Growth
7.6%CXM
25.4%BRZE
check_circleBRZE leads
Gross Margin
67%CXM
67%BRZE
check_circleCXM leads
FCF Margin
18.4%CXM
11.7%BRZE
check_circleCXM leads
Operating Margin
4.7%CXM
-19.4%BRZE
check_circleCXM leads
NRR
—CXM
—BRZE
Metric
Rule of 40Efficiency score
CXM
26.1
BRZE
37.1check_circle
Revenue GrowthYoY
CXM
7.6%
BRZE
25.4%check_circle
Gross Margin% of revenue
CXM
67%check_circle
BRZE
67%
FCF MarginFree cash flow
CXM
18.4%check_circle
BRZE
11.7%
Operating MarginGAAP
CXM
4.7%check_circle
BRZE
-19.4%
NRRNet retention
CXM
N/A
BRZE
N/A
EV / RevenueValuation multiple
CXM
1.3xcheck_circle
BRZE
3.8x
Market CapUSD
CXM
$1.3B
BRZE
$2.9Bcheck_circle
ARR GrowthYoY
CXM
N/A
BRZE
N/A
CAC PaybackMonths to recover
CXM
N/A
BRZE
N/A
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insights
Analysis
As of Q1 2026, Sprinklr, Inc. trades at 1.3x EV/Revenue versus Braze, Inc. at 3.8x. On the Rule of 40, Sprinklr, Inc. scores 26.1 compared to Braze, Inc.'s 37.1, placing Braze, Inc. ahead in operating efficiency. Gross margins stand at Sprinklr, Inc. 67% vs Braze, Inc. 67%.
Sector Context
Both companies operate in the Marketing Tech sector. The median columns above show where each company stands relative to their peers.