Amplitude, Inc. vs Snowflake Inc.
Side-by-Side SaaS Metrics & Valuation Comparison
analyticsData & Analytics
Data as of Q2 2026
Summary Verdict
AMPL: 1—SNOW: 4wins
Rule of 40
15.2AMPL
65.8SNOW
check_circleSNOW leads
Revenue Growth
22.4%AMPL
46.0%SNOW
check_circleSNOW leads
Gross Margin
72%AMPL
67%SNOW
check_circleAMPL leads
FCF Margin
-7.2%AMPL
19.8%SNOW
check_circleSNOW leads
Operating Margin
-28.1%AMPL
-23.8%SNOW
check_circleSNOW leads
NRR
—AMPL
—SNOW
Metric
Rule of 40Efficiency score
AMPL
15.2
SNOW
65.8check_circle
Revenue GrowthYoY
AMPL
22.4%
SNOW
46.0%check_circle
Gross Margin% of revenue
AMPL
72%check_circle
SNOW
67%
FCF MarginFree cash flow
AMPL
-7.2%
SNOW
19.8%check_circle
Operating MarginGAAP
AMPL
-28.1%
SNOW
-23.8%check_circle
NRRNet retention
AMPL
N/A
SNOW
N/A
EV / RevenueValuation multiple
AMPL
5.2xcheck_circle
SNOW
23.6x
Market CapUSD
AMPL
$2.1B
SNOW
$127.9Bcheck_circle
ARR GrowthYoY
AMPL
N/A
SNOW
N/A
CAC PaybackMonths to recover
AMPL
N/A
SNOW
N/A
insights
Analysis
As of Q2 2026, Amplitude, Inc. trades at 5.2x EV/Revenue versus Snowflake Inc. at 23.6x. On the Rule of 40, Amplitude, Inc. scores 15.2 compared to Snowflake Inc.'s 65.8, placing Snowflake Inc. ahead in operating efficiency. Gross margins stand at Amplitude, Inc. 72% vs Snowflake Inc. 67%.
Sector Context
Both companies operate in the Data & Analytics sector. The median columns above show where each company stands relative to their peers.