Amplitude, Inc. vs Snowflake Inc.
Side-by-Side SaaS Metrics & Valuation Comparison
analyticsData & Analytics
Data as of Q2 2026
Summary Verdict
AMPL: 2—SNOW: 3wins
Rule of 40
15.2AMPL
54.0SNOW
check_circleSNOW leads
Revenue Growth
22.4%AMPL
32.1%SNOW
check_circleSNOW leads
Gross Margin
72%AMPL
67%SNOW
check_circleAMPL leads
FCF Margin
-7.2%AMPL
21.9%SNOW
check_circleSNOW leads
Operating Margin
-28.1%AMPL
-30.1%SNOW
check_circleAMPL leads
NRR
—AMPL
—SNOW
Metric
Rule of 40Efficiency score
AMPL
15.2
SNOW
54.0check_circle
Revenue GrowthYoY
AMPL
22.4%
SNOW
32.1%check_circle
Gross Margin% of revenue
AMPL
72%check_circle
SNOW
67%
FCF MarginFree cash flow
AMPL
-7.2%
SNOW
21.9%check_circle
Operating MarginGAAP
AMPL
-28.1%check_circle
SNOW
-30.1%
NRRNet retention
AMPL
N/A
SNOW
N/A
EV / RevenueValuation multiple
AMPL
4.7xcheck_circle
SNOW
23.2x
Market CapUSD
AMPL
$1.9B
SNOW
$113.7Bcheck_circle
ARR GrowthYoY
AMPL
N/A
SNOW
N/A
CAC PaybackMonths to recover
AMPL
N/A
SNOW
N/A
insights
Analysis
As of Q2 2026, Amplitude, Inc. trades at 4.7x EV/Revenue versus Snowflake Inc. at 23.2x. On the Rule of 40, Amplitude, Inc. scores 15.2 compared to Snowflake Inc.'s 54.0, placing Snowflake Inc. ahead in operating efficiency. Gross margins stand at Amplitude, Inc. 72% vs Snowflake Inc. 67%.
Sector Context
Both companies operate in the Data & Analytics sector. The median columns above show where each company stands relative to their peers.